Super Bowl: First Quarter

“Eminem” – Lipton Tea: Uh, OK…
Ant Rating: Rating: 2 Ants

Cowboys and Aliens? Count me in!
“Everybody wants one” – Kia Optima:  Just for the special FX
Ant Rating: Rating: 4 Ants

“Cool guys befriend dork” – Pepsi Max: Shot to the crotch. Very original, Pepsi. Go sit over there by Bud Light and consider your sins.
Ant Rating: Rating: 2 Ants
“Resurrected Grandpa” – Doritos: They’re just beating me down.
Ant Rating: Rating: 3 Ants
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Touchdown, Greenburgh Slackers. Some guy named Jordie just redeemed himself.

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3rd round…

“Product Placement” – Bud Light: Somebody just phoned it in.
Ant Rating: Rating: 2 Ants

“Tommy’s in Trouble?” – Chevy Silverado: Great concept, well-done. Good dog, Lassie, er, Chevy. Best ad thus far.

Ant Rating: Rating: 4 Ants
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2nd round…
“Finger sucking, pants-sniffing” – Doritos: A bit too gross and weird
Ant Rating: Rating: 2 Ants
“Retirement home” – Chevy Cruze: Let’s make fun of the old folks
Ant Rating: Rating: 2 Ants

“Abusive Wife” – Pepsi Max (But only because of the last scene)
Ant Rating: Rating: 3 Ants

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OK, first ads of the game, and they’re obviously trying to manage expectations:

“Hack Job” – Bud Light: OK satire of an HGTV show

Ant Rating: Rating: 3 Ants

“Pug through the glass door” – Doritos: Lame
Ant Rating: Rating: 2 Ants
“Mercedes Trap” – Audi: 3 Good use of Kenny G
Ant Rating: Rating: 3 Ants

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If you’re unsure how to handicap this game, use the approach employed by my wife’s second cousin, who, albeit quite cute and employed, is inexplicably unmarried, and who decides who to root for, in the absence of any other compelling reason, by which quarterback is most dateable. In this case, unsurprisingly, she’s pulling for Green Bay.

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By the way, this is the first Super Bowl in a long time where we can almost interpret the roman numeral, XLV, which is the metric equivalent of 183.

Oh, I missed the kick-off. But no one has scored yet so that’s OK.

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8 comments

  1. In the Chevy Silverado ad, the bit that made me hoot was “Where’d he get a BALLOON??” Nudge and a wink to the weather balloon hoax from a while back.

  2. +1 on Cowboys and aliens.
    Joan Rivers? GoDaddy has sunk to a new low, and… Eww.

  3. Ok, we LOLed on the Silverado commercial, and the Dorito’s dead grandpa…and the Pepsi crotch shot, I have to admit. (Perhaps because these are the first commercials we’ve seen in a while?)
    Totally in for Cowboys & Aliens even though I don’t like Daniel Craig.
    Ant that seems to be topping out our football watching for the year, so now I’ll just have to check back here for commercials to see if there are more that we need to seek out.

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