Super Bowl: Second Quarter

See you after the big halftime show, featuring the English Peas, or some other vegetable.
Your dedicated correspondent just had a boiled shrimp snack and it was awful. That is all.
And the Pottsville Feelers draw within a hat-trick. Could be a game after all.

Big Ben done got his bell rung. Green Bay loses a key pass defender. Generalissimo Franco is still dead.

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“On Star Facebook Updates While Driving” – Chevy Cruze: Do we really need yet another driving distraction. I’m rating this down just for the concept.
Ant Rating: Rating: 2 Ants
“Kid in a Candy Store…” – CarMax: Not bad, not bad.
Ant Rating: Rating: 3 Ants

Pittstown forgot to show up for the game. Sorry, Jeff. 

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“Loggers” – Snickers: Nothing new. (OK, I was actually “out of the room” when this ad aired and didn’t catch the end. Mike informed me that it was Roseanne Barr getting flattened, which does redeem the ad significantly.)
Ant Rating: Rating: 3 Ants
“Monkey Parkers” – Some online job service: Ditto
Ant Rating: Rating: 3 Ants

Oh, look. Some more scoring between commercials.

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“Lord of the Rings parody” – Coca-Cola: Did I predict this or what?

Ant Rating: Rating: 4 Ants

“Tiny Darth Vader” – Volkswagen Passat: Totally cute.

Ant Rating: Rating: 5 Ants

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“Western – Tiny Dancer” – Budweiser: Full of surprises, starting with Fargo’s Peter Stormare cast as the gunslinger.

Ant Rating: Rating: 4 Ants

“Faith Hill and Unreal Rack” – Teleflora: Having Faith Hill kick it off made the ending surprisingly good.
Ant Rating: Rating: 3 Ants

Motorola Zoom: Take a slap at Apple at your own risk.
Ant Rating: Rating: 2 Ants
“Exhaust” – BMW Diesel: LIke diesel smoke is a bad thing?
Ant Rating: Rating: 3 Ants
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Ads between quarters:

“Reply All Email…Not” – Bridgestone Tire: Great use of special effects.
Ant Rating: Rating: 3 Ants
“Tech History” – Volt by Chevy: Evoking Hendrix? Works for me.
Ant Rating: Rating: 3 Ants
“New .co Girl” – GoDaddy.com: OK, that WAS funny. I’m shocked.
Ant Rating: Rating: 3 Ants

5 comments

  1. Coke slakes dragon’s thirst. Very cool, with orks and humanoid polar bears.

  2. Okay, Snickers. It was worth enduring 15 seconds of Richard Lewis just to see Roseanne Barr get flattened by a giant log.

  3. Good job, Eric. I think your ant-ticks accurately reflected my own opinions of this year’s ads and I enjoyed the running commentary although I followed along with a delay. (Too many DVR pauses while grilling the steaks.) I’m sure glad I don’t have to put away all the production equipment you must’ve had to set up for the big event. But that’s why you get paid the big bucks for the Big Game. Oh yeah, the game… pretty good.

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